Ready to take things to the next level?












We all have different dreams.
Different life goals.
Different visions.

You might want to crack the six-figure ceiling and grow that business baby of yours so you can work less.

You might want to write a best-selling book or two and get a publishing deal that could blow your mind.

You might want to be paid to speak about your "why" and hit the speaker circuit with gusto.

You might want to buy the dream home and pay it off fast, so you and your family have financial freedom.

You might want to create huge impact and leave a legacy you can be proud of.

Whatever your dream, I want to help you create the income and mindset you need to make it happen.


Is it time to elevate your business and create the life you crave?

small business mastermind

If you're a service-based small business owner, who is already making money, but has stalled...

If the tactics you've been trying so far just aren't working anymore...

Then this, my darling, is for you.

You've tried all the tricks the Internet gurus are peddling...

You're spending hours creating content that only results in crickets...

You're scrolling social media feeling lost and alone, wondering how everyone else has it all worked out...

You're spending time on the time-wasters, but you have no idea what else you should be doing...

You keep Googling for answers, signing up for new opt-ins, but nothing works...

Your doubts and fears are in overdrive and you feel like you're just not good enough to make it...

You wish there were an easier way to do this...

Well, there is.

Just imagine ...

A world where you don't have to think about how much money you have,
because you know you have it covered.

A world where you have a fully systemised business and a team that steers the ship,
leaving you to focus on the stuff you love doing.

Only working a few days a week, or taking time off to travel when you want to.

Having the resources to really make an impact.

This is possible when you have the right income to create your dream.

And the right business to sustain it.

And THIS is what we focus on in Elevate. 

small business mastermind

Now before you think this is some 'get rich quick', soulless money making scheme, back up there, sister.

That's not my jam.

I'm all about impact. All about transformations. All about bringing those business dreams to life.

But money IS important to business success.

Because money, and more importantly the profit you make in your business, is the thing that will help to create those dreams of yours.

But it doesn't have to be masculine money making hustle. I call it making money with soul. 

And it's important to you.

In fact if you're in the pre £500k a year phase, building income is ALL you should be focusing on if you dream of growing a successful business. 

It's what allows you to build a business that you can step back from, while still earning what you need to.

It's what creates the freedom and ability to bring those dreams of yours to life.

It's what allows you to create true impact.

So like it or not, you need to up that income and boost that profit, or those dreams will stay dreams.

And you deserve the reality.


Designed for people who do business with integrity, people who want to have an impact.

A true mastermind with likeminded peers who will support and evolve with you.

A program that teaches you all you need to increase your income and create the life of your dreams.

The focused marketing and sales you need to reach your income goal.

Structure that will keep you accountable and moving towards your goals.

Mindset shifts so big, you'll wonder how you ever survived before.

An all-access pass that gives you the key to my inner circle and the trade secrets I've used to create sustainable growth myself.

Elevate is about showing up and taking action. Are you ready?

small business mastermind


The training covers:

How to create a business strategy

How to create a 90 day action plan designed to implement your strategy.

How to create a course, program or mastermind.

How to create sales funnels.

How to create and run a launch.

How to create and implement a marketing system.

How to create content that connects and converts.

Other essential business training you need in order to grow.

Elevate follows my unique M.S.A. ApproachTM, which merges three core principles for business success:

Mindset + Strategy + Action

Success mindset? Covered.
Business strategy? Covered.
Positioning & Messaging? Covered.
Income & Profit Planning? Covered.
Marketing? Covered.
Sales? Covered.
Implementation? Covered.

The frameworks in this approach are used throughout my work, and have created phenomenal results. 
Results like these:

Natasha had her highest income month ever and had a £35k launch just one month into Elevate with a brand new program in a brand new niche.
Dipti filled her brand new program just one month into Elevate.
Rachel sold out a brand new program and added an extra £5k to her income after a month.
Olivia 10x her client charge rate after gaining the courage to charge what she was worth.
Daire more than doubled her monthly revenue in 6 months and added 4 extra income streams.
Marie reached the final of a European Prize for social enterprise. 
Anna's business doubled year on year since working with me.
Marie tripled her rates and has been fully booked every week since the start of the year.
Glyniss is working with fewer clients and making five times more money.
Anne generated consistent revenue for the last quarter and launched a successful podcast.
Jen brought her fledgling new product idea to life within 4 months.
Hilde sold over £20k in one month alone and had her best month ever.
Sara had her highest monthly income within 3 months.
Kerri doubled her income in 2 months and was on page 1 of Google.
Noomi turned her consultancy offering into an online course.
Karen stepped through her visibility fears and launched her first product range. She now has an investor.

Gemma, you had me at 'increase your income', where do I sign?


Elevate is a mastermind with a difference

I've been running masterminds for three years, and this one exceeds anything I've done before.
It's s 12 month mastermind/program hybrid that has all of the important stuff covered.

Handpicked Squads

There are separate mastermind groups, handpicked by me to ensure the members are at the same level in business and have the skillset to add value to the group. These will be your new business besties you'll spend the next year with. I keep these at just the right size to ensure you get the benefits of a true mastermind.

Elevate Coaches

Each Squad has a handpicked Elevate Coach, who is one of my alumni clients, knows my frameworks inside out and has achieved success with me. These ladies have a specialist skillset you need, that I don't have, and each compliments my business mentoring perfectly. The coaches will facilitate and support your group daily.

Two Income Tracks

Every 90 days, select one of two income generating tracks. The Launch Track where you create and launch a package or service. The Consistent Income Track where you work on marketing, sales and funnels. Each track has a clear structure with proven frameworks created by me. 

Weekly & Monthly live calls with me

We have a weekly live Speed Coaching session where you get your questions answered by me directly on Zoom. 

Every month each Squad gets 2 hour Live Coaching with me via hot seats, plus a Q&A session at the end for everybody else to get the support they need.

All calls are held around 2/3pm GMT Wednesday to Thursday. If you can't make them, they're recorded and shared with you.


Each month you get a mindset coaching session with our Elevate Coach,
Marie Houlden. 

Marie helps you to dig deep and identify any blocks, resistance or negative self beliefs that could be holding up your success.

She also runs a group EFT and energy session to help you clear whatever is in your way.


Each month has a theme where you receive training from me or an expert the essentials you need to grow, things like:
Creating A Success Mindset
Money Mastery
Creating YOU The Expert
Content Creation on Steroids
Getting Visible A.F.
Customer Experience Design
Systems & Automation
Scaling & Outsourcing
Affiliates & Joint Ventures


Virtual Strategy Days

I will be running two virtual strategy days per year to focus in on the key areas you need extra support in, including. 

Focused Planning
Creative Sessions
How to Scale
Selling with Confidence 
And more ...

Elevate Live

The first of its kind in 2019, Elevate Live will bring you together for some serious learning, evolving, strategising, implementing and a whole lot of fun and laughter thrown in for good measure. 

VIP members will get a discounted ticket.

VIP+ members will attend for free.

The Income Tracks

The 90 Day Tracks are the foundation of Elevate, so they deserve a little more space for you to understand what's involved.

Every 90 days you select which track to follow and create your 90 Day Plan using my system.

Each track takes you through strategic elements to start you off on the right foot.
These lay the foundations for both tracks.

1. Getting into the hearts and minds of your ideal paying customer.

2. Creating a brand and powerful messaging they connect with.

3. Creating an income plan that ensures you make more money.

4. Setting the right goals to get you where you need to be.

Once you've completed these, you can crack on with your track of choice:

small business mastermind

The Launch Track

You will learn  how to  create the right product/package for your people, how to price it, how to structure it and how to create it.

Then you will be taken through my launch framework that shows you how to create the right launch for YOU (remember, flow not hustle). The same launch framework that resulted in £216k in sales in my last launch.

If you have a product or package already and you don't need to create anything new, you can simply move straight into the launch framework.

small business mastermind

The Consistent Income Track

In this track, you'll be working on your Smart Marketing System, which will be your ongoing lead generation activity and your sales and marketing system. 

You will also learn how to create the right funnel to give your income the boost it needs.

There will be a range of funnels available for you to choose from, depending on what will work for your audience and offers.

small business mastermind

Once you've chosen your track, you can then create your 90 Day Plan to implement it all with ease.

You can go through these tracks at your own pace. I'm anti-hustle and understand that people have different speeds. I'd rather you found your flow and worked through these at the speed that works for you. 

The 'Speedy McSpeed Faces' will be dashing through and sharing their findings as they go. The 'Methodical Flow Masters' will take their time, quietly working on things behind the scenes. Both will work, both are welcome.

You can go through them as many times as you need during our 12 months together and you can select each module every time, or leave a few out once you know what you're doing.

It's a fully flexible, income-generating system that works for YOU.

Your Elevate Coaches

These ladies have been handpicked after working with me for some time. They have a deep understanding of my frameworks and bring specialist skills I know you need. Each Coach is assigned to a Squad based on the level and the members' specialist skill requirements.

Daire Paddy

Content Strategist
& Visibility Coach

Daire is my content manager and awesome at helping people get over themselves and get out there. She works with many high profile entrepreneurs, and can turn anyone from victim to victor with a wave of her wordy wand. 

She's the best person to talk to during a launch because she has so many ideas. She's also the only person who can be trusted to organise people with a marvellous combination of fear, honesty and love.

Marie Houlden

EFT Practitioner, Energy Healer & Mindset Coach

For the last 9 years, Marie has worked with over 500 people, in thousands of sessions to help them regain emotional, mental and spiritual well-being. 

She helps you master your mindset, so that no matter what you’re up against, you have the inner strength and resilience to move past it. Banishing negativity, self doubt and self sabotage to help you reach your dreams and create a business and life that you love. 

Anna McLoughlin

Award-Winning Writer, Brand Strategist & Coach

Anna has helped hundreds of companies (micro, mid-sized + mega) articulate who they are and why they matter, including Facebook’s global #SheMeansBusiness brand.

She can’t stand to see brilliant people held back because their message is lost in translation. She's made it her life’s work to help others explain why their work matters and channel their brilliance in a way that brings their dreams to life, and now she could do it for you.


I'm Gemma Went

Award Winning Business & Mindset Mentor

(and deliverer of dreams)



In case you’ve never heard of me, here’s why I’m qualified to help you create the income, impact and influence you crave in your business.

I have over 18 years business building experience, working with everyone from one woman bands to global brands.

I've built two multi-six figure businesses of my own. The first I won an Entrepreneur of the Year Award for, and the second I created while I was 7 months pregnant and a single mum, which I grew to six figures within 2 years, and multi-six figures in 5 years (go here to read my case study on how I did it).

I've also just won the Entrepreneur's Champion of the Year category at the 2018 NatWest Great British Entrepreneur Awards. Which is rather nice.

I've worked with over 500 small business owners and helped them go from struggling to nailing their goals, in as little as 6 months. This is the bit that really matters.

I have a team who have been with me for almost 3 years and run like clockwork, I don't work long hours and I manage to take school breaks off to be a mum to my 5 year old son, two teenage step-daughters and two crazy cocker spaniels.
small business mastermind

Not only am I a Business & Mindset Mentor, I'm a Digital Marketing Specialist. One of the core areas business owners struggle with and THE core area you need to be good at to create the revenue required to grow.

I'm a master manifestor - which has allowed me to easily co-create my ideal life. I'm also an intuitive with deep, empathic skills which help me to truly understand what's going on with you.

And you get to dive into that deep pool of knowledge, you lucky things. 

Is this right for you?

I'll be honest, this isn't for everyone.

I need to put together the right groups of women who I know will support each other as they evolve.

The right fit is imperative to the success of the group and I'll be looking to match mindset, business level, personality and values.

I will be committing to this 100%. Your success is my success and I WILL put the work in with you. But I need you to do the same. If you can't, it might not be your time.

I need you to SHOW UP! Even when it feels like you can't. You need to go 'all in' on this and commit to the full 12 months. Because when you do, well success will follow.

If you're fully committed to this, Elevate can turn your business, and life, around. But demand is high and I need to be sure I put the right business owners together.

So if that sounds good, and you're a service-based small business owner, coach, consultant, therapist, designer, freelancer or similar, who falls into one of the categories below, then this could be perfect for you.

Sadly, this isn't right for product businesses or MLM's right now.

small business mastermind

The three business levels we work with are below. BUT if you fall outside of these and you're unsure if Elevate is right for you, hit the live chat below and we can talk about whether it's a good fit for you or not.


You have a website, an offer that sells and are generating a monthly income of up to £1k.


You have offers and your monthly income is between £2k and £7k. You aim to reach 6 figures fast


You have proven offers (or one signature offer), your monthly income is £8k+ and you're ready to grow.

This is what you get out of it:

🌟More clarity, confidence and courage in you and your business🌟

🌟Increased income and profit through offers that connect and systems that convert🌟

🌟12 months of structured, supportive, mind-blowing business growth.
This is just the right length of time to go deep, get creative and take inspired action🌟

🌟Carefully curated mastermind groups with likeminded peers, at your level of income and skill🌟

🌟The M.S.A. Approach, which covers each essential element for business success🌟

🌟A focus on income and profit generation to ensure you smash your goals and create those dreams of yours. You could see an increase within the first 90 days of Elevate🌟

🌟A structure that you can select to suit YOUR needs. No shoe-horning into other peoples goals🌟

🌟A dedicated Mentor AND a Specialist Coach, who both have your back🌟

🌟Marketing and Sales frameworks that will make you the pro you need to be to
consistently generate leads and convert them🌟

🌟The self-belief that YOU can make your dreams happen🌟

🌟A success mindset that will become the foundation of your future personal, and business growth🌟

 🌟The right systems, tools and processes to make your business run like clockwork.
If automation is on your wishlist, THIS is for you🌟

🌟Training in all the essential business-building areas🌟

🌟No guesswork, no wasted time, just proven frameworks that work🌟

Why choose this over other masterminds and programs?

You get access to a Business & Mindset Mentor with a side order of Digital Marketing expertise, an Elevate Coach and other experts I'll be bringing in to support you.

I've been lucky enough to work with some of the world's biggest brands, including Universal, BBC, National Geographic and Roche. I take that knowledge and apply it to YOUR business. 

I have integrity at my core (in fact, it's my leading business value) and deliver on my promises. In a world full of coaches that talk a great talk but don't walk the walk, this is HUGELY important. 

I have a psychology degree and perfectly merge this training with my business acumen to deliver mindset support that's tailored to YOUR needs.

I'm the perfect balance of coach and consultant. I know how to coach you to help you come to the right conclusions yourself, but when you need an extra push, offer you the perfect solution to move you forward.

I've been an expert trainer for over a decade, training for the Guardian, Channel 4 and many others. I bring this training to you, through my academy and pop-up trainings whenever you need them. 

small business mastermind

I've had people leave other, well-known, masterminds to join mine ... because they weren't getting the results they needed. They are now. 

This is a TRUE mastermind. Not hundreds of people put together in a faux mastermind group with people at all levels (those are NOT masterminds).

I take your investment in me VERY seriously. I know it's a big decision. I know how much you have riding on it. I will do EVERYTHING I can to help you get you the results you need. 

I'm extremely selective about who joins my masterminds and turn many people down. Having the right group is key to the success of these masterminds, which means you will be part of an exclusive group of complementary business owners that are perfect for you and your business.

We'll laugh, cry, celebrate, and push on through ... together! My previous mastermind groups are still great friends and will continue to support each other as they grow. THIS is hugely important to me, I put people together that will genuinely complement each other. This chemistry is key to a successful mastermind.

My WHY is to help people bring their business dreams to life. I want to do that for you.

Rachel shares her mastermind experience


It's time to take your business to another level










This is the last time you can secure your place at this price

Choose between:
VIP+ with an additional 1:1 mentoring session with me each month.
VIP with no mentoring.
And yes, you're ALL VIP's to me.
We start on 7th January.



The first 1 will get a business review from me.

1 monthly one-to-one session with me

12 month mastermind with likeminded peers at your level

Weekly live calls with me

Monthly group coaching calls with me

Daily support from specialist
Elevate Coach

Two income-generating tracks every 90 days

Monthly training themes

Virtual event twice a year

Free ticket to Elevate Live




The first 5 get a
one to one session with me.
So book fast!

12 month mastermind with likeminded peers at your level

Weekly live calls with me.

Monthly group coaching calls with me

Daily support from specialist
Elevate Coach

Two income-generating tracks every 90 days

Monthly training themes

Virtual event twice a year

Discounted ticket to Elevate Live



GOES UP TO £6996 IN 2019

The first 5 get a
one to one session with me. 
So book fast!

12 month mastermind with likeminded peers at your level

Weekly live calls with me.

Monthly group coaching calls with me

Daily support from specialist
Elevate Coach

Two income-generating tracks every 90 days

Monthly training themes

Virtual event twice a year

Discounted ticket to Elevate Live




Your answers may be below
If not, hit the chat box and we'll be happy to talk it through with you.

No. We're committing time, energy and resources to your business success and we expect you to commit the same to us. Which means once you're signed up, you need to stay for the duration and we don't offer refunds. 

I'll add you to an onboarding Facebook Group the week of 1st January to settle in. Then I'll do the official onboarding with you the week of 7th January, after which you'll be added to your respective Groups. I want to make sure you all know exactly what you're doing before you head into the groups so it's not overwhelming and you don't feel like the new girl in school!

Of course. Email [email protected] to set up a call asap.

Absolutely. For the first week, we'll be getting to know each other, you'll get to grips with the structure and select your first track. We're not here to hustle, we're here to get into flow and alignment.

We'll help you with that. In fact, if you're ever stuck, we'll help you gain clarity and reach the right conclusion for you.

I've run masterminds over 4 months, 6 months and 10 months. And each group said the same: They wished it was longer. I've created a 12 month incubator to ensure every business building element is covered, and to help you create a sustainable foundation for future growth.

At the end, you will be given the opportunity to join the next group, at the next level if you wish. I fully expect some Elevate members to stay with me for the full 3 years of business growth.

If you accelerate fast, you will be given the option of joining the next group up.

Between 10 and 30 in each group.  This is my sweet spot number and works very well for the various elements I have designed for Elevate.

No. The tracks are designed for you to go at YOUR pace. We are anti-hustle and pro-space and flow. There is no prize for first place. Because there is no first place.

Damn right you will! I've designed this so that you get access to me every week for LIVE questions and every month for a hot seat coaching session. When you're not in the hot seat, you will have a Q&A session at the end to ask questions. I have you covered, my friend.

Yes you can. I'll make myself available to you guys for a one-off 1:1 session, which will be heavily discounted.

I am an expert at spotting these a mile off and can help you through them. Even though we have specific mindset training, I have included subtle mindset work throughout the whole structure, so you will always be working on it. We will help you work through any resistances, with love and care.

Each track takes you through a few foundational elements to start off with, which are relevant to both tracks.

Goal Setting
Idea Validation
Audience Profiling
Positioning & Messaging
Offer Planning
Mindset Mastery

The Launch Track: will show you how to create the right products/packages for your target audience, how to price them and how to structure them. Then you will be taken through my own launch framework that will show you how to create the right launch for YOU (remember, flow not hustle).

The Consistent Income Track: will take you through the Smart Marketing System which will be your automatic background lead gen activity and your basic sales and marketing system. You will then be shown how to create the right funnel to give your income the boost it needs. There will be a range of funnels available for you to choose from, depending on what will work for your audience and offers.

You can go through these tracks as many times as you need during our 12 months together and you can go through each module, or leave a few out once you know what you're doing.

No. And if any coach does, RUN A FRICKIN' MILE!

Nobody can guarantee your results, because there's one big undefinable element that affects it...


I can guarantee to give you a structure that works, frameworks that slay, a group of peers to hold you up and a mentor and coach who have your back. 

But, lady, only you can do the work. And YOUR results are reliant on that.

You will be assigned to the coach who I KNOW will help you with your biggest struggles. 

Great question, buddy!

Right, so a lot of this is on you and I'm glad you've recognised that.

Remove yourself from any other programs or groups so you can focus on Elevate.

Create time in your schedule to work on this.

Declutter ahead of our start to create space. Your office, your home,  your laptop ... everything. 

Trust your intuition. If you've invested in this, it means it was RIGHT. No matter what fear turns up, know that you've made the right decision and I have your back. Always.

Yes, the price quoted is inclusive of tax and VAT.

If you're income level isn't quite at the level to join Elevate this time round, head over here to check out my DIY option, The Simply Smart Business Academy.

Absolutely YES! This is different to anything I've done before and it's designed to be repeated. You don't go through and they you're done. You can go through this as many times as you need, graduating to the next level as your business grows. I can see some people staying in Elevate for at least 3 years!

I'd guess a minimum of 4 hours learning and being inside your Squad Facebook Group. Everything else is implementation time, which can be as little or as much as you can spare. You really can go at your own pace, which is why this is spread out over a year.

There are no winners and it's not a race. So long as you learn and implement, you're all good.

All calls are held around 2/3pm GMT Wednesday to Thursday. If you can't make them, they're recorded and shared with you.

Ready to take it all the way to the top?


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